In the article, writer Scott Malcomson recalls a plane ride from Miami to San Salvador where he joined the Colombian singer-songwriter, as well as Spanish pop crooner Alejandro Sanz, on their to an Ibero-American summit meeting where the stars were to speak on the importance of early childhood development to Latin American leaders.
The piece touches on some facets of Shakira's public and private life, including her quirks, childhood and rise to fame but the focus stays on the cause she's most passionate about: educating children.
Shakira speaks of her work with the ALAS (wings in Spanish) foundation which she co-founded, UNICEF, and the future projects of her Pies Descalzos (Barefeet) Foundation including an updating on the school the organization built in her hometown of Barranquilla. Malcomson's case in point: while the hip-shaking superstar looks like most philanthropist stars on the surface, her case is unique.
"Celebrity philanthropy, rock ’n’ roll philanthropy, is no longer a novelty, but what Shakira and ALAS were trying was indeed new." Malcomson says. "They were looking to use the power of pop to help the populations not of distant impoverished lands but of the Ibero-American world from which they come."
The ALAS Foundation is a non-profit organization founded by Shakira, Sanz and other artists, intellectuals and business leaders advocating the importance of early childhood development. Colombia's Piez Descalzos Foundation was founded by Shakira that aims to aid impoverished children.
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